AlphaTots receives 2013 ON for Learning Award from Common Sense Media.
Champaign, Illinois, March 27, 2013 — Common Sense Media has been steering parents through the overwhelming tide of digital products designed for children, looking for those with the best learning potential. And last night, they named AlphaTots Alphabet among the best in that category, at a glittering award event in San Francisco. Hosted at the city’s Cartoon Museum, the First Annual ON for Learning Awards ceremony placed the early learning app from Spinlight Studio on the short list of the best 50 games, apps and websites available for kids today.
Part of the Tots Education Series, AlphaTots uses 26 different action verbs to help children master their ABCs with fun and engaging mini-activities that encourage exploration. “It was one of our first titles,” says the company’s CEO and co-founder, Matt Hutton. “And to this day, it continues to be one of the best-sellers in our catalog.” Since it’s release in 2011, AlphaTots has garnered a Parents’ Choice Award, been featured in a best-selling book series and even received a plug on the Today Show from former Punky Brewster star and current Hollywood hipster, Soleil Moon Frye.
“New audiences are constantly discovering it,” says Hutton. “And when they find it, they love it, because it’s fun and educational.” As a parent and avid game-player, Hutton believes it’s that mix of “edu-tainment” that defines Spinlight’s growing collection of apps. “Some apps teach. Others entertain. We occupy the ground where those two worlds meet, which means parents and kids are both happy when they launch one of our games.”
It was that dual focus that earned the attention of Common Sense Media, which uses highly trained reviewers to analyze digital media products for core academic content like reading, math and science, as well as deeper learning and social skills like critical thinking and collaboration. AlphaTots excelled in the organization’s learning ratings, which are based on a rigorous evaluation framework developed through interviews with academic experts, a literature review of key 21st-century learning skills, and parent and teacher research samples.
“Our learning ratings are the most comprehensive tool parents have to distinguish the digital media products that are truly educational from those that simply claim to be,” said Seeta Pai, architect of the Common Sense Media learning ratings initiative. “The ON for Learning Award recipients have set themselves apart from the pack. We congratulate Spinlight for receiving this award and for creating a terrific app that helps kids learn and have fun, too.”
About Spinlight Studio
Spinlight Studio is an award-winning educational app developer and publisher that passionately believes learning should be fun. Since 2011, the company has released 15 best-selling titles for the iOS, Android and Mac OS platforms, creating apps that children love and parents appreciate for their strong educational value. Spinlight has earned numerous Parents’ Choice Awards, ON for Learning honors and a Children’s Technology Review Editor’s Choice Award for a long list of titles covering math, reading, geography and more. Critically acclaimed for their unique blend of education and entertainment, Spinlight apps have been featured in USA Today, Us Weekly and on national news shows, including Fox News and the NBC Today Show.