What Punky Brewster's kids are playing on their iPad.
Champaign, Illinois, August 30, 2012 — Nearly 30 years ago she was the bright-eyed, child star of Punky Brewster. Now, Soleil Moon Frye is a successful author, entrepreneur, screenwriter and occasional guest on shows like the Today Show, where she talks about the things that fascinate her kid’s today. This morning, it was AlphaTots, an early education app that’s apparently getting a lot of playtime from her youngest, Jagger Joseph.
“My four-year old is obsessed with this app,” says Frye. “It’s super fun. It really helps with their words.” Even though today’s kids don’t know their Brewster from their Bieber, a small mention like that can spark major interest among the moms who grew up watching Soleil. And that, in turn, can mean a lot to the companies she mentions, like Spinlight, who — as the developers of AlphaTots — got an unexpected boost from the pop mom’s Today show mention.
“It’s hard to beat a celebrity endorsement,” says Matt Hutton, creative director and partner at Spinlight. Especially when that celebrity has more than a million followers. “AlphaTots has been out for a year, but this morning it was number two in education, passing a lot of major names along the way.” In fact, by 11 a.m. this morning, it had passed both Tiger Woods PGA Tour and Madden NFL.
“It’s funny to think someone you used to watch on TV is now watching you,” laughs Hutton. “We never saw that coming. But nevertheless, we’re grateful for the plug.”
To learn more about Soleil Moon Frye, you can visit her website moonfrye.com, follow her on Twitter, or read about her parenting adventures in her book “Happy Chaos: From Punky to Parenting and My Perfectly Imperfect Adventures in Between.”
About Spinlight Studio
Spinlight Studio is an award-winning educational app developer and publisher that passionately believes learning should be fun. Since 2011, the company has released 15 best-selling titles for the iOS, Android and Mac OS platforms, creating apps that children love and parents appreciate for their strong educational value. Spinlight has earned numerous Parents’ Choice Awards, ON for Learning honors and a Children’s Technology Review Editor’s Choice Award for a long list of titles covering math, reading, geography and more. Critically acclaimed for their unique blend of education and entertainment, Spinlight apps have been featured in USA Today, Us Weekly and on national news shows, including Fox News and the NBC Today Show.